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Many small business owners dream of scaling their businesses. However, to do so, they must position their businesses in an environment allowing them to grow without restriction. When small business owners grow their businesses, they increase their revenue by increasing resources. However, when they scale their businesses, they strive to increase revenues without increasing costs […]

When small business owners set out to open their first business locations, they dream of providing customers with products and services they will fall in love with. As their fan bases grow, many consider one day opening a second or third location. However, doing so is not always as simple of a decision as it […]

Attracting and retaining the new generation of consumers can be daunting for small business owners. It can be difficult to grab their attention and keep them returning to do business for years to come. To attract and retain the new generation of customers, small business owners must carefully create messaging that connects with these consumers. […]

Writing an attention-grabbing job description can be tricky for any employer looking to attract new candidates. However, if small business owners master creating compelling job descriptions, attracting new applicants will be a breeze. Small business owners cite attracting new job candidates as a significant source of pain. As large chains may have larger wages and […]

Jessica has now been with PaySmart for 12 years. She began her career at PaySmart after graduating from Central Penn College.  She first started as a Payroll Specialist and then transitioned into our New Client Concierge.  When she started, she began attending business networking events and meeting people in the community, including small business owners. […]

The new year has arrived. It is time for small business owners to start thinking about how they will approach providing superior customer service for the year ahead. Resource limitations due to labor and supply shortages have become all too common. Unfortunately, these limitations may impede small business owners’ abilities to provide their customers with […]

A dream customer. Every small business owner has one. However, few know how to attract that customer and keep them returning to do business for years. Attracting and retaining the perfect customer requires a careful balance. It involves excellent consistency on the small business owner’s behalf. They must ensure their business’s brand remains consistent both […]

Entrepreneurs need to ensure their payroll is up-to-date and accurate when running a small business. Guaranteeing this information is frequently updated, and correct is vital to keep any small business running smoothly.    While double-checking and verifying employee payroll information may be time-consuming, it will significantly pay off in the long run. When payroll information […]

The final month of 2022 is here. It is a time filled with happiness, celebrations, and holidays. However, it is also one of the busiest times of the year for small business owners. The end of the year has many small business owners focused on wrapping up final projects and getting organized. It can be […]

Running a small business can be a rewarding and exciting way to earn a living for many entrepreneurs. However, that does not mean it does not come without its challenges. For example, abiding by compliance and regulatory standards is a daunting part of running a small business. Small business owners do not have to tackle […]